10% of My Traffic Now Comes From ChatGPT and Other AI Assistants. Here’s Which Pages
My AI referral traffic hit 10.4% of visits in 28 days. Real GA4 and Search Console data on which pages ChatGPT sent people to, and why.
SEO
SEO coverage with a bias toward what still works when search itself is changing.
That increasingly means two jobs rather than one. Traditional search optimisation — technical health, on-page structure, internal linking, the things that decide whether a page can rank at all. And generative engine optimisation: getting cited by AI answer engines, which read structure, entities and clear direct answers rather than counting keywords.
The posts here lean practical. Fewer theories about ranking factors, more specific fixes with the reasoning attached, because most sites are held back by a small number of concrete problems rather than by a missing strategy.
Where something is genuinely uncertain — and a lot about AI search still is — we say so rather than presenting a guess as a rule.
How My Site Went From 37 to 409 Visitors a Day in 4 Weeks (Real Search Console Data)
FluxGrowth went from 37 to 409 visitors a day in 17 days. Real Search Console and GA4 data showing what one tool page did, and why traffic is now falling.
AI Search Engine Optimization: What Actually Works
You search your own core topic, and an AI Overview answers it before your page even shows up. So does SEO still matter? Yes. That’s the short version of this whole guide. AI search engine optimization is the work of making your pages easy for AI-powered search, like Google AI Overviews, ChatGPT search, and Perplexity, … Read more
How to Use Claude Projects for SEO Content: My Exact Workflow
See how I use Claude Projects and Ubersuggest to research keywords, brief Claude, and publish SEO articles that sound human. Steal my full setup.
Where ChatGPT, Perplexity, Gemini and AI Overviews Disagree
You ask ChatGPT, Perplexity, Gemini and Google the same question: what’s the free-tier rate limit on the Gemini API? You get four answers. Two match, one describes last year’s limits, and one cites a forum thread. That’s normal for ChatGPT vs Perplexity vs Gemini vs Google AI Overviews. Each system decides differently when to search, … Read more
Google AI Mode: What It Means for Website Traffic
Your rankings look stable. Impressions in Search Console might even be up. Clicks, though, keep slipping, and Google AI Mode is the obvious suspect. Google AI Mode is a conversational search experience inside Google Search that writes an AI-generated answer, links to the pages it drew from, and lets the searcher keep asking follow-up questions. … Read more
AI Search in 2026: How SEO Is Changing and What to Do Now
For fifteen years, SEO ran on a simple promise: rank near the top, earn the click. AI Search in 2026 broke that promise in two places at once. Google now answers a big share of queries right on the results page through AI Overviews and AI Mode, so a #1 ranking no longer guarantees the … Read more
Google May Pay Publishers for AI Answers: What It Means for SEO
Google now pays some publishers when their content shapes AI answers—but payouts are tiny and the rules are unclear. Here’s what it means for your SEO
AI Search Optimization: Get Found in ChatGPT & Perplexity
AI search optimization helps your pages get found and cited by ChatGPT, Perplexity, and Google AI Overviews. See how it works—and what to fix first.
The 12 Best AI Search Engines in 2026: Tested, Compared, and Ranked
We tested 12 AI search engines for 2026 on accuracy, citations, and price so you can find the right fit for your workflow. See the full ranking.